# Tonbra Suoware - Blockchain/Web3 Growth Specialist
Source: https://hello.cv/tonbrasuoware
Ile-Ife

## About
Dynamic blockchain and fintech professional with over four years of experience driving user adoption, ecosystem growth, and community engagement in high-growth Web3 environments. Expertise in scaling platforms like Solana, Gamic, Polygon, and Arbitrum through data-driven strategies, resulting in onboarding 935+ new users, organizing events with 500–750 attendees, and fostering retention via targeted campaigns and partnerships. Founded Mechanova, OAU's largest Web3 community, showcasing leadership in product activation, churn reduction, and cross-functional initiatives. Proficient in market analysis, funnel optimization, and growth experimentation to deliver sustained value in consumer apps, B2B SaaS, and financial infrastructure—aligning directly with scaling adoption across diverse products.

## Professional Experience
### Regional Manager | Allstars Academty (Formerly Solana Allstars)
Directed Allstars community efforts across 35+ university communities in Nigeria, significantly expanding engagement and brand presence.
- Led regional growth strategies for Solana's ecosystem in Southwest Nigeria, coordinating high-engagement meetups and events across university communities to drive user acquisition and blockchain adoption.
- Organized 60+ "Allstars" events with attendance of 300–500 participants each, implementing activation and retention tactics that increased awareness and ongoing participation in Solana's technology.
- Developed data-informed event frameworks, tracking metrics like attendance growth and follow-up engagement to optimize funnels and reduce drop-offs, resulting in expanded community reach.
- Managed cross-functional logistics, including speaker coordination and promotions, leveraging organizational skills to ensure seamless execution and high NPS-equivalent participant satisfaction.
- Hosted specialized onboarding sessions for key Solana dApps, including Solflare (frictionless wallet setup for beginners), Moonwalk (gamified fitness rewards with step-tracking integrations), and Chomp (social consensus gaming via "burn to earn" mechanics) leading to the successful onboarding of over 4000 power users.
### Ambassador and Community Manager, SouthWest Nigeria and Universities | Gamic
Leading marketing and community initiatives for Gamic across Southwest Nigeria, driving significant user acquisition and brand expansion.
- Directed marketing, content, and growth initiatives for the Gamic ecosystem, analyzing user behavior to enhance engagement and brand awareness through multi-channel campaigns.
- Executed onboarding programs and events, achieving 935 new member acquisitions in four months while monitoring retention metrics to sustain long-term value delivery.
- Built strategic partnerships with university societies, including scholarship programs for travel and excursions, boosting Gamic's visibility and driving cross-platform adoption.
- Awarded Top Student Ambassador Performer for outstanding impact on growth KPIs, including activation rates and community churn reduction.
### Founder & Crypto Educator | Mechanova Inc.
Founded Mechanova Inc. and educated the local community on crypto and blockchain systems.
- Educated over 400 students and young professionals in the Ile-Ife community on crypto and blockchain fundamentals, fostering industry understanding.

## Volunteer
### Pioneer and Volunteer | Arbitrum in OAU Campus
Pioneered and volunteered for Arbitrum initiatives, fostering community engagement at Obafemi Awolowo University (OAU).
- Initiated and supported Arbitrum community activities, driving early adoption and engagement among students at OAU.
### Volunteer, Outreach and Community Engagement | Campus BCAT
Engaged in nationwide university education program for Campus BCAT, focusing on blockchain technology outreach.
- Conducted outreach and community engagement for Campus BCAT, educating tertiary students nationwide on blockchain technology and career pathways.

## Awards
### Honored Guest and Speaker, Polygon Guild, OAU edition
Polygon Guild | 2023-09-01
Recognized as an honored guest and speaker at the Polygon Guild, OAU edition, sharing expertise on blockchain technology with the community.

## Languages
- English | Fluent

## Skills
### Graphic Design
Proficient
- Canva
- Adobe XD
- Figma
### Community Management
Proficient
- Community Engagement
- Public Speaking
- Event moderation
- Online event management and proctoring (X Spaces, Zoom)
- Social Media Management (X, Telegram, WhatsApp, Slack, Discord)
### Other Skills
Proficient
- Project Management
- Network Marketing
- Data analysis
- Strategic thinking
- Financial Literacy
- Analytics and Reporting
- Digital Marketing
### Web3/Blockchain
Proficient
- Crypto technologies
- Web3 technologies
- Financial modelling
- Market analysis
- Blockchain Data analysis with Dune, Artemis, Defillama
- Web3 Marketing - Safary Club Certified
- Growth Experimentation & Funnel Optimization

## Projects
### Internet Computer (ICP) Developer Cohort
Pioneered and launched a developer cohort for Internet Computer (ICP).

## Source
Read this profile on Hello.cv: https://hello.cv/tonbrasuoware
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